I always remember at the job center telling them I wanted to be a freelancer and at the time they thought that was a new concept. They said how will your business ever manage. It’s a great shame they had not looked at the statistics it would have given them a much clearer picture. If you make over £1000 a year in the UK you are classed as a business. But not all businesses employ people or make millions. The tax free trading allowance was introduced a few years ago and gives the average hobbyist a little leeway in making money from their activities.

Are you past the hobby and wondering where your business fits in?

Introduction

With an estimated 5.6 million private sector businesses bustling across the UK, it’s a dynamic environment for any entrepreneur to be a part of.”

• These numbers come directly from the latest UK government report on businesses (October 2023), giving us the most accurate picture of the UK landscape.

• Introduce SMBs: 

You’ve likely heard the term SMB (Small and Medium-sized Business), but what about those even smaller players driving our economy?

Beyond SMBs – Meet Micro-Businesses and Sole Traders

• Despite sometimes being overlooked, sole traders and micro-businesses represent a massive 74% of UK businesses They fuel local economies and drive innovation. The UK is a great place for entrepreneurial spirit. a staggering 4.1 million of those businesses are run solely by their owners? This highlights the UK’s strong entrepreneurial spirit and the dedication of countless individuals.
• While they are a major pillar of the UK economy, sole traders operate under specific regulations. For instance, data protection laws (like the UK GDPR) often create restrictions on how these businesses can be contacted for marketing purposes
•  Furthermore, it underscores an important reality: even if you compiled every contact email of all UK businesses, you’d reach only about 1.2 million potential customers at most. This is also why we suggest having more than one strategy to target customers or more than one marketing channel.

Section 2: Are You a Micro-Business or Sole Trader?

• Stats as Guideposts: Businesses with 0-49 employees make up a staggering 99.2% of all UK businesses. Do you think you could be one of them?
• One man band or husband and wife business 

• Time Constraints:
  • One-person teams often find themselves wearing too many hats – you’re the accountant, the marketer, and the salesperson. Prioritizing essential business tasks gets tough.
  • With limited time, the idea of learning complex new skills to grow your business seems overwhelming.
• Limited Budget:
  • Every penny counts, making it tough to justify costly marketing campaigns or hiring additional staff.
  • Investing in tools and technology seems like a luxury when there are immediate operational needs.
• Additional Challenges:
  • Feeling isolated: Unlike larger companies, you might not have colleagues to bounce ideas off of.
  • Struggling to stay ahead of industry trends and changing customer expectations.
  • Work-life balance: When your business is your passion, it’s difficult to switch ‘off’.
  • Challenge especially in caregiver and caretaker archetype businesses  
  • Caring for your clients often means going above and beyond, making it hard to prioritize your own business growth.

You’re not alone in this journey

Section 3: How Digital growth architects Can Be Your Growth Partner

• Empathy: “We understand the unique needs of these smaller businesses, from tight budgets to limited manpower and everything in between.We understand that businesses struggling to find online visibility need targeted solutions, not generic advice.
• Solutions: We are not just another marketing agency or growth agency we are like you marketing partner with ongoing support and collaboration
• Turnover Connection: While smaller businesses may only account for a smaller slice of total business turnover, that doesn’t lessen their importance. At digital growth architects  we will  help maximize your resources and expand your contributions.

Section 4: Success Stories

• Kevin Graham Driver Training:
  • Intro his business and a subtle nod to his ‘hidden’ but caring nature.
  • Kevin’s Testimonial
  • To see exactly how we achieved these results, read the full case study on Kevin Graham Driver Training on our website 
  • Owner, Delmm Furniture
  • As a result of the engagement, two of the client’s keywords ranked on Google’s first page. A reliable partner

Conclusion

At digital growth architects at heart we are a small business and we are 100% supportive towards smaller businesses that is why we created our smaller digital business development package. tailored specifically for smaller teams and budgets, helping you make the most of your time and resources

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